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Compare Contify and Crayon Software 
At a Glance
Market Segments
Enterprise (36.3% of reviews)
Mid-Market (61.6% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Contify
Star Rating
(103)4.5 out of 5
Market Segments
Enterprise (36.3% of reviews)
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about ContifyCrayon
Star Rating
(381)4.6 out of 5
Market Segments
Mid-Market (61.6% of reviews)
Entry-Level Pricing
No pricing available
Learn more about CrayonSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Contify excels in "Quality of Support" with a score of 9.4, while Crayon slightly outperforms in "Ease of Use" with a score of 9.0, making it easier for new users to navigate the platform.
- Reviewers mention that Crayon's "Centralized Platform" feature is rated at 9.1, indicating a more cohesive user experience compared to Contify's score of 8.2, which some users find less integrated.
- G2 users highlight that Crayon offers superior "Lead Enrichment" capabilities with a score of 8.3, while Contify's score of 7.2 suggests it may not provide as comprehensive data for lead generation.
- Users on G2 note that Crayon's "Custom Reports" feature is rated at 8.6, allowing for more tailored insights, whereas Contify's score of 7.7 indicates limitations in customization options.
- Reviewers say that Crayon shines in "Mobile User Support" with a score of 8.3, making it more accessible for users on the go, while Contify's score of 7.0 suggests a less robust mobile experience.
- Users report that Crayon's "Custom Dashboards" feature is rated at 8.4, providing better visualization options, while Contify's score of 7.5 indicates that users may find it less flexible for their reporting needs.
Featured Products
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Media Monitoring
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Pricing
Entry-Level Pricing
Contify
No pricing availableCrayon
No pricing availableFree Trial
Contify
Free Trial is available
Crayon
No trial information availableRatings
Meets Requirements
8.7
77
8.8
259
Ease of Use
8.7
75
9.0
262
Ease of Setup
8.5
51
9.1
136
Ease of Admin
8.4
42
9.2
143
Quality of Support
9.4
75
9.6
228
Has the product been a good partner in doing business?
9.3
44
9.7
142
Product Direction (% positive)
8.7
72
8.8
239
Features by Category
Platform Basics
8.5
35
9.1
177
8.5
33
9.2
166
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
8.3
35
8.7
165
7.6
31
8.8
153
8.0
27
7.5
110
Platform Content
6.7
25
9.1
171
Platform Reporting
8.2
30
8.6
156
7.7
28
7.9
115
Media Channels
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.0
5
Not enough data
Geographic Coverage
8.0
5
Not enough data
8.1
6
Not enough data
8.6
6
Not enough data
Reporting
8.9
6
Not enough data
8.3
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Data collection
8.5
28
8.1
43
|
Verified
8.8
34
8.7
63
|
Verified
8.4
33
8.8
59
|
Verified
Feature Not Available
8.2
36
|
Verified
8.1
26
|
Verified
8.4
48
|
Verified
Segment Trending
8.5
29
9.4
68
|
Verified
8.0
27
|
Verified
9.0
68
|
Verified
8.3
24
|
Verified
8.1
53
|
Verified
7.7
25
7.9
37
Analysis
8.1
26
8.4
56
|
Verified
8.5
27
8.5
56
|
Verified
7.6
24
|
Verified
8.7
55
|
Verified
Platform
8.4
31
9.0
69
|
Verified
8.6
30
9.1
65
|
Verified
7.7
23
8.2
28
|
Verified
8.3
27
9.1
71
|
Verified
8.6
30
8.9
69
|
Verified
8.9
25
9.0
42
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Data management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Website Change Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Contify and Crayon are categorized as Competitive Intelligence and Market Intelligence
Unique Categories
Contify is categorized as Web Data Providers and Media Monitoring
Crayon is categorized as Website Change Monitoring
Reviews
Reviewers' Company Size
Contify
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Crayon
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Management Consulting
16.7%
Pharmaceuticals
11.8%
Consulting
4.9%
Telecommunications
3.9%
Market Research
3.9%
Other
58.8%
Computer Software
43.3%
Information Technology and Services
15.6%
Marketing and Advertising
6.6%
Computer & Network Security
4.7%
Financial Services
4.5%
Other
25.3%
Most Helpful Reviews
Contify
Most Helpful Favorable Review
Verified User in Management Consulting
Summarises market research succinctly onto one daily update page
Most Helpful Critical Review
Verified User in Consulting
Sometimes the platform picks up some noise
Crayon
Most Helpful Favorable Review
Julian M.
Verified User in Broadcast Media
In a dynamic competitive landscape, Crayon provides real-time competitor insights, eliminating the need for manual daily intelligence gathering. The Salesforce integration streamlines access to battle card information for sales reps and automates win/loss...
Most Helpful Critical Review
Verified User in Computer Software
New CSM is barely there and has not been helpful, no suggestions for streamlining processes or driving adoption. AI features are not helpful, and too little too late compared to competitors. Very manual process of battlecard and intelligence maintenance, no...
Verified User in Management Consulting
Summarises market research succinctly onto one daily update page
Julian M.
Verified User in Broadcast Media
In a dynamic competitive landscape, Crayon provides real-time competitor insights, eliminating the need for manual daily intelligence gathering. The Salesforce integration streamlines access to battle card information for sales reps and automates win/loss...
Verified User in Consulting
Sometimes the platform picks up some noise
Verified User in Computer Software
New CSM is barely there and has not been helpful, no suggestions for streamlining processes or driving adoption. AI features are not helpful, and too little too late compared to competitors. Very manual process of battlecard and intelligence maintenance, no...
Discussions
What is Contify used for?
1 comment
Official Response from Contify
Contify is an AI-enabled market and competitive intelligence platform that helps companies track strategic updates on competitors, customers, strategic...Read more
Contify has no more discussions with answers
Crayon has no discussions with answers
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