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Compare Bitly and QR.io 
At a Glance
Market Segments
Small-Business (61.4% of reviews)
Small-Business (83.4% of reviews)
Entry-Level Pricing
Free
$35.00 Per Month
Bitly
Star Rating
(831)4.5 out of 5
Market Segments
Small-Business (61.4% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansQR.io
Star Rating
(459)4.5 out of 5
Market Segments
Small-Business (83.4% of reviews)
Entry-Level Pricing
$35.00 Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Bitly excels in its Branded Shortlinks feature, scoring 9.3, which allows businesses to create custom links that enhance brand visibility. In contrast, QR.io also offers branded links but does not specify a score, indicating it may not be as robust in this area.
- Reviewers mention that QR.io shines in File Formats, achieving a score of 9.0, which allows for greater flexibility in link sharing. Bitly, while strong, scores slightly lower at 8.6, suggesting QR.io may cater better to users needing diverse file format options.
- G2 users highlight that Bitly's Link Analytics feature, with a score of 8.5, provides comprehensive insights into link performance, which is crucial for marketing strategies. QR.io lacks a specific score for this feature, indicating potential limitations in analytics capabilities.
- Users on G2 report that QR.io's Customization options, scoring 9.0, allow for a more tailored user experience, which is particularly beneficial for businesses looking to create unique campaigns. Bitly's customization score of 8.5 suggests it may not offer the same level of personalization.
- Reviewers mention that both platforms have strong Ease of Use ratings, with Bitly at 9.3 and QR.io at 9.5, indicating that users find both tools intuitive. However, QR.io's slightly higher score suggests it may have a marginal edge in user-friendliness.
- Users say that Bitly's Quality of Support is rated at 8.5, which is decent but lower than QR.io's 8.8, indicating that QR.io may provide better customer service and support resources for users needing assistance.
Featured Products
Sponsored
Goto Links
Social Media Analytics
Visit Website
Sponsored
CampaignTrackly
(31)
Social Media Analytics
Visit Website
Sponsored
QR Planet
(11)
Social Media Analytics
Visit Website
Pricing
Entry-Level Pricing
Bitly
Free
Free
Get started with Bitly with our Free plan. Get access to a sampler plater of products in the Connections Platform including Short Links, QR Codes and a Link-in-bio page.
- 5 Bitly Links/month (incl. 3 custom backhalves/month)
- 2 customizable Bitly QR Codes/month (incl. unlimited clicks & QR Code scans)
- 2 mobile-friendly, customizable Bitly Landing Pages
QR.io
Monthly
$35.00
Per Month
- Unlimited QR Codes
- Unlimited Scans
- Download PNG & SVG
Free Trial
Bitly
Free Trial is available
QR.io
Free Trial is available
Ratings
Meets Requirements
9.1
671
9.2
364
Ease of Use
9.4
677
9.5
365
Ease of Setup
9.4
311
9.5
226
Ease of Admin
9.2
239
9.5
223
Quality of Support
8.6
424
8.8
211
Has the product been a good partner in doing business?
9.0
211
9.2
196
Product Direction (% positive)
8.0
627
8.0
317
Features by Category
Social Analytics
6.3(won by default)
39
Not enough data
7.1(won by default)
40
Not enough data
8.3(won by default)
42
Not enough data
7.3(won by default)
38
Not enough data
7.4(won by default)
38
Not enough data
6.7(won by default)
37
Not enough data
6.3(won by default)
37
Not enough data
Reports & Dashboards
7.9(won by default)
41
Not enough data
8.3(won by default)
41
Not enough data
8.7(won by default)
41
Not enough data
7.2(won by default)
39
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
URL Shortener
9.3
342
Not enough data
8.5
338
Not enough data
8.1
252
Not enough data
8.6
312
Not enough data
Agentic AI - Digital Sales Room
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
8.0
19
Not enough data
8.4
20
Not enough data
7.2
17
Not enough data
8.0
19
Not enough data
Page Optimization
6.1
18
Not enough data
7.4
19
Not enough data
7.3
18
Not enough data
5.7
18
Not enough data
Integrations
6.5
16
Not enough data
6.9
17
Not enough data
7.2
18
Not enough data
Generative AI
6.1
17
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Development
Feature Not Available
9.2
324
7.4
90
7.6
215
8.3
110
8.3
354
8.3
103
8.8
384
Formatting
8.2
92
9.1
361
8.7
98
9.0
395
8.7
110
9.0
436
Agentic AI - Penetration Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Feature Not Available
Not enough data
8.4
170
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audience Targeting
7.1
60
Not enough data
7.0
62
Not enough data
Feature Not Available
Not enough data
Analytics
8.6
76
Not enough data
Feature Not Available
Not enough data
8.1
66
Not enough data
Agentic AI - Business Continuity Management
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Bitly and QR.io are categorized as QR Code Generator
Unique Categories
Bitly is categorized as Smart Link, URL Shortener, Content Analytics, Social Media Analytics, and Landing Page Builders
QR.io has no unique categories
Reviews
Reviewers' Company Size
Bitly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
QR.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
17.1%
Computer Software
7.1%
Information Technology and Services
5.9%
Non-Profit Organization Management
5.5%
Real Estate
3.4%
Other
61.0%
Marketing and Advertising
20.4%
Non-Profit Organization Management
5.3%
Information Technology and Services
3.5%
Design
3.5%
Computer Software
3.3%
Other
64.1%
Most Helpful Reviews
Bitly
Most Helpful Favorable Review
Kristin H.
Verified User in Higher Education
I love that I can use this product in tandem with Google URL Builder to create trackable links that don't take up your entire screen. Plus, Bitly has surprisingly robust analytics for being a free service, and even allows customization of short links so...
Most Helpful Critical Review
Verified User in Law Practice
Lack of customer help. This made it impossible to use.
QR.io
Most Helpful Favorable Review
Darwin O.
Verified User in Marketing and Advertising
It's very intuitive to work with, it works.
Most Helpful Critical Review
Larisa C.
Verified User in Health, Wellness and Fitness
This is my first 1star review. Horrible experience. They market themselves as a free QR Code Generator and after a few days, the QR Code expires and then you need to pay a significant amount of money monthly to be able to use that code. I printed mine on a...
Kristin H.
Verified User in Higher Education
I love that I can use this product in tandem with Google URL Builder to create trackable links that don't take up your entire screen. Plus, Bitly has surprisingly robust analytics for being a free service, and even allows customization of short links so...
Darwin O.
Verified User in Marketing and Advertising
It's very intuitive to work with, it works.
Verified User in Law Practice
Lack of customer help. This made it impossible to use.
Larisa C.
Verified User in Health, Wellness and Fitness
This is my first 1star review. Horrible experience. They market themselves as a free QR Code Generator and after a few days, the QR Code expires and then you need to pay a significant amount of money monthly to be able to use that code. I printed mine on a...
Discussions
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
7 comments
EL
I think yes, this is possible to customize your own domains in Bitly without including complements. I have already done this for this website that is for...Read more
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
3 comments
BB
Thanks You ...Really I have the same Question on my mind for my domain <a href="http://vpnproapk.com">vpn pro apk</a>Read more
I'm using bitly URL's on my website
3 comments
NL
I have used this for my website https://theprayertimings.com/namaz-times-in-lahore/ and it worked well for me.Read more
How do I obtain stats on a website instead of numbers of scans of QR?
4 comments
SM
typically your web-hosting site has that information. if you are on google my business, they have website analytics as wellRead more
What do you usually use QR.io for?
4 comments
SD
Oftent for web URL, but also for creating VCardRead more
Are there plans to capture the information of the people who download our QR Codes?
4 comments
TG
No directly from the QR code, the best way to capture information is to use on online form and capture it from thereRead more
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