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- Amazon Sponsored Ads
- Criteo Commerce Growth
- Amazon Sponsored Ads-vs-Criteo Commerce Growth
Compare Amazon Sponsored Ads and Criteo Commerce Growth 
At a Glance
Market Segments
Small-Business (54.9% of reviews)
Mid-Market (48.4% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Amazon Sponsored Ads
Star Rating
(76)4.3 out of 5
Market Segments
Small-Business (54.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Amazon Sponsored AdsCriteo Commerce Growth
Star Rating
(240)3.7 out of 5
Market Segments
Mid-Market (48.4% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Criteo Commerce GrowthSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Criteo Commerce Growth has a strong focus on retargeting, with a score of 8.7 in this area, while Amazon Sponsored Ads also excels in retargeting but offers a more comprehensive suite of targeting options, leading to a higher overall satisfaction among users.
- Reviewers mention that the ease of setup for Amazon Sponsored Ads is notably higher, scoring 8.9 compared to Criteo's 7.7, indicating that users find Amazon's platform more user-friendly and quicker to implement.
- G2 users highlight that Criteo's machine learning optimization feature scores 8.3, which is beneficial for campaign performance, but users on G2 feel that Amazon Sponsored Ads provides more robust analytics and reporting capabilities, scoring 8.7 in overall satisfaction.
- Users say that Criteo Commerce Growth's campaign management features, such as the campaign dashboard, score 8.0, but reviewers mention that Amazon Sponsored Ads offers superior bulk editing and batch uploading functionalities, which are essential for larger campaigns.
- Reviewers mention that while Criteo offers decent mobile functionality with a score of 8.0, Amazon Sponsored Ads shines with its in-app ads and mobile rich media capabilities, scoring higher in mobile engagement features.
- Users report that Criteo's product direction received a low score of 6.2, indicating concerns about future updates and improvements, whereas Amazon Sponsored Ads received a positive score of 8.7, suggesting a more promising trajectory for enhancements and user satisfaction.
Pricing
Entry-Level Pricing
Amazon Sponsored Ads
No pricing availableCriteo Commerce Growth
No pricing availableFree Trial
Amazon Sponsored Ads
No trial information availableCriteo Commerce Growth
No trial information availableRatings
Meets Requirements
8.7
57
8.1
195
Ease of Use
8.7
56
8.1
194
Ease of Setup
8.9
25
7.7
108
Ease of Admin
8.7
25
7.8
110
Quality of Support
8.3
55
7.7
195
Has the product been a good partner in doing business?
8.9
25
8.1
112
Product Direction (% positive)
8.7
52
6.2
184
Features by Category
Channel Functionality
Not enough data
8.2
126
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.0
130
|
Verified
Not enough data
7.2
126
|
Verified
Not enough data
8.0
127
|
Verified
Not enough data
6.8
82
|
Verified
Not enough data
6.9
75
|
Verified
Not enough data
7.3
85
|
Verified
Not enough data
7.0
70
|
Verified
Not enough data
5.9
18
Not enough data
6.8
102
|
Verified
Not enough data
6.6
116
|
Verified
Not enough data
7.1
77
|
Verified
Not enough data
7.7
35
|
Verified
Not enough data
7.4
29
|
Verified
Targeting
Not enough data
6.4
29
Not enough data
8.7
123
|
Verified
Not enough data
6.7
22
Not enough data
7.3
79
|
Verified
Platform
Not enough data
7.4
79
|
Verified
Not enough data
6.9
100
|
Verified
Not enough data
7.9
116
|
Verified
Not enough data
7.9
124
|
Verified
Not enough data
7.8
99
|
Verified
Not enough data
6.4
104
|
Verified
Not enough data
6.8
22
Not enough data
7.4
63
|
Verified
Not enough data
7.9
109
|
Verified
Retargeting
Not enough data
6.1
22
Not enough data
7.1
29
Not enough data
7.3
25
Not enough data
7.0
44
Not enough data
7.4
26
Not enough data
7.0
28
Not enough data
7.2
31
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
8.0
58
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.0
130
|
Verified
Not enough data
7.2
126
|
Verified
Not enough data
8.0
127
|
Verified
Not enough data
6.8
82
|
Verified
Not enough data
6.9
75
|
Verified
Not enough data
7.3
85
|
Verified
Not enough data
7.0
70
|
Verified
Not enough data
5.9
18
Not enough data
6.8
102
|
Verified
Not enough data
6.6
116
|
Verified
Not enough data
7.1
77
|
Verified
Not enough data
7.7
35
|
Verified
Not enough data
7.4
29
|
Verified
Targeting
Not enough data
6.4
29
Not enough data
8.7
123
|
Verified
Not enough data
6.7
22
Not enough data
7.3
79
|
Verified
Mobile
Not enough data
7.8
51
Not enough data
7.7
35
|
Verified
Not enough data
7.4
29
|
Verified
Platform
Not enough data
7.4
79
|
Verified
Not enough data
6.9
100
|
Verified
Not enough data
7.9
116
|
Verified
Not enough data
7.9
124
|
Verified
Not enough data
7.8
99
|
Verified
Not enough data
6.4
104
|
Verified
Not enough data
6.8
22
Not enough data
7.4
63
|
Verified
Not enough data
7.9
109
|
Verified
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
7.2(won by default)
42
Campaign Management
Not enough data
8.0(won by default)
130
|
Verified
Not enough data
7.2(won by default)
126
|
Verified
Not enough data
8.0(won by default)
127
|
Verified
Not enough data
6.8(won by default)
82
|
Verified
Not enough data
6.9(won by default)
75
|
Verified
Not enough data
7.3(won by default)
85
|
Verified
Not enough data
7.0(won by default)
70
|
Verified
Not enough data
5.9(won by default)
18
Not enough data
6.8(won by default)
102
|
Verified
Not enough data
6.6(won by default)
116
|
Verified
Not enough data
7.1(won by default)
77
|
Verified
Not enough data
7.7(won by default)
35
|
Verified
Not enough data
7.4(won by default)
29
|
Verified
Targeting
Not enough data
6.4(won by default)
29
Not enough data
8.7(won by default)
123
|
Verified
Not enough data
6.7(won by default)
22
Not enough data
7.3(won by default)
79
|
Verified
Platform
Not enough data
7.4(won by default)
79
|
Verified
Not enough data
6.9(won by default)
100
|
Verified
Not enough data
7.9(won by default)
116
|
Verified
Not enough data
7.9(won by default)
124
|
Verified
Not enough data
7.8(won by default)
99
|
Verified
Not enough data
6.4(won by default)
104
|
Verified
Not enough data
6.8(won by default)
22
Not enough data
7.4(won by default)
63
|
Verified
Not enough data
7.9(won by default)
109
|
Verified
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.0
130
|
Verified
Not enough data
7.2
126
|
Verified
Not enough data
8.0
127
|
Verified
Not enough data
6.8
82
|
Verified
Not enough data
6.9
75
|
Verified
Not enough data
7.3
85
|
Verified
Not enough data
7.0
70
|
Verified
Not enough data
5.9
18
Not enough data
6.8
102
|
Verified
Not enough data
6.6
116
|
Verified
Not enough data
7.1
77
|
Verified
Not enough data
7.7
35
|
Verified
Not enough data
7.4
29
|
Verified
Targeting
Not enough data
6.4
29
Not enough data
8.7
123
|
Verified
Not enough data
6.7
22
Not enough data
7.3
79
|
Verified
Demand Side Platforms
Not enough data
8.3
18
|
Verified
Not enough data
6.0
5
Not enough data
7.8
18
|
Verified
Platform
Not enough data
7.4
79
|
Verified
Not enough data
6.9
100
|
Verified
Not enough data
7.9
116
|
Verified
Not enough data
7.9
124
|
Verified
Not enough data
7.8
99
|
Verified
Not enough data
6.4
104
|
Verified
Not enough data
6.8
22
Not enough data
7.4
63
|
Verified
Not enough data
7.9
109
|
Verified
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Amazon Sponsored Ads and Criteo Commerce Growth are categorized as Other Digital Advertising
Unique Categories
Amazon Sponsored Ads has no unique categories
Criteo Commerce Growth is categorized as Cross-Channel Advertising, Demand Side Platform (DSP), Social Media Advertising, Mobile Advertising, Display Advertising, and Retargeting
Reviews
Reviewers' Company Size
Amazon Sponsored Ads
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Criteo Commerce Growth
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
12.7%
Retail
11.3%
Consumer Goods
5.6%
Writing and Editing
4.2%
Information Technology and Services
4.2%
Other
62.0%
Retail
24.2%
Marketing and Advertising
19.1%
Apparel & Fashion
7.9%
Consumer Goods
7.0%
Internet
2.8%
Other
39.1%
Most Helpful Reviews
Amazon Sponsored Ads
Most Helpful Favorable Review
Emily L.
Verified User in Marketing and Advertising
I love the fact that we can keep track of multiple different campaigns and get real-time analytics for each one.
Most Helpful Critical Review
Verified User in Consumer Services
Amazon has more control over your listing than some people would care for. Also has limited editing options.
Criteo Commerce Growth
Most Helpful Favorable Review
Catherine K.
Verified User in Retail
I used Criteo for display retargeting for a few years while working for an ecommerce site and have been very happy with the performance. My company had very strict ROAS goals and Criteo met these goals very consistently. The great advantage is that the...
Most Helpful Critical Review
Verified User in Marketing and Advertising
I dislike a lot about this service. First, there are no optimization options at all. The only thing that you can do in Criteo is adjust the CPCs up and down for the one segment you have. That's it. I can't filter best performers, I can't introduce new...
Emily L.
Verified User in Marketing and Advertising
I love the fact that we can keep track of multiple different campaigns and get real-time analytics for each one.
Catherine K.
Verified User in Retail
I used Criteo for display retargeting for a few years while working for an ecommerce site and have been very happy with the performance. My company had very strict ROAS goals and Criteo met these goals very consistently. The great advantage is that the...
Verified User in Consumer Services
Amazon has more control over your listing than some people would care for. Also has limited editing options.
Verified User in Marketing and Advertising
I dislike a lot about this service. First, there are no optimization options at all. The only thing that you can do in Criteo is adjust the CPCs up and down for the one segment you have. That's it. I can't filter best performers, I can't introduce new...
Alternatives
Discussions
Amazon Sponsored Ads has no discussions with answers
whats the best analytics software
1 comment
MC
Google Analytics is the best free analytics software I've used. It's actually a good way to track Criteo performance, since it's possible to the traffic...Read more
Criteo Commerce Growth has no more discussions with answers
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