Search Software

I do feel like everytime I go to a different toolkit I get brought up to having to pay more for different features. I wish the bundles covered more of the add ons, if that was the case I would probably pick the guru to know what my set costs are and I can use most of the services. Review collected by and hosted on G2.com.

The keyword magic tool is really magic. Easy to research opportunities, put them in folders and then use their workflows to come up content ideas. Review collected by and hosted on G2.com.

Not anything to dislike as such. Few updates are just needed. Review collected by and hosted on G2.com.

Rightchoice primarily helped us to get many students locally. In the education business, most parents prefer to sent their students to a nearby reputed and trusted institute. Although one might earn name and fame, the most important thing remains the local visibility so that more and more parents know about your institute. Rightchoice helped us achieve just that. Particularly during the peak season of admissions, our gmb listings proved worth it to gather more students at a much less ROI. Review collected by and hosted on G2.com.

While SE Ranking offers powerful features and excellent value, some of the data updates can feel a bit slow, especially for rank tracking on lower-tier plans. The backlink database, though improving, still isn’t as extensive as some larger competitors. A more robust reporting customization feature would also be helpful for agencies working with multiple clients. That said, these are minor issues in an otherwise solid platform. Review collected by and hosted on G2.com.

SE Ranking helps solve key SEO challenges like tracking keyword positions, analyzing competitors, and monitoring backlinks—all in one place. It removes the guesswork by offering accurate traffic forecasts, keyword difficulty scores, and audit tools that highlight technical issues. This has saved me hours of manual work and helped me make data-driven decisions faster. As a result, my campaigns are more strategic, focused, and effective. Review collected by and hosted on G2.com.

Being asked to write a review about what I dislike feels strange, but here goes! While Wincher has many great features, the cost is one aspect that I find challenging. As a sole trader, the pricing can be a bit steep. It would be great if there were more affordable options or tiered pricing plans to accommodate Individual businesses better. Review collected by and hosted on G2.com.

Wincher helps me tackle the challenge of tracking my website's performance in search engine rankings. By providing clear insights into where I am ranking for key terms, Wincher allows me to understand which keywords are performing well and which ones need improvement. This information is crucial for optimising my content and SEO strategy, helping me attract more traffic to my site and grow my business. Review collected by and hosted on G2.com.

Too many plugins. After install I now have a handful of plugins just for this product.

For a small independent business the price to upgrade to SEO Pro is a bit too high.

I am a 1 man shop so even upgrading to the plus is a tough decision for me to make right now Review collected by and hosted on G2.com.

I am a new business and website and AIOSEO has helped me configure my site to be more efficient with search engines. I had no idea on what I was doing and how to even configure my site for SEO. Reading some articles, visiting Reddit and going through the app I was able to get my site ranking at 80 in no time. I was also able to fix issues that I didn't know existed like broken links and missing H1 H2 tags etc, Review collected by and hosted on G2.com.

structured data recommendations can be more easily generated with AI now. I think that is something they could look at. also i think with aeo, they need to find a way to show how we rank in there against competitors if they don't already Review collected by and hosted on G2.com.

They will take the time to educate you and provide you with insight into how your business is doing as a proposal so take full advantage of it. Review collected by and hosted on G2.com.

Increased competitive visibility.

Increased rankings.

Increased organic traffic to website. Review collected by and hosted on G2.com.

Sometimes the performance on the site can be slow, however, recently I've noticed it's gotten better. Review collected by and hosted on G2.com.

I use SiteGuru to make sure my and my client's website are on the right track. I love entering in the keywords we are most concerned with tracking, and getting a quick snapshot not only of rankings, but actions we can take to improve its position. The information is always very clear and concise. We've used other platforms that don't set the priorities as well as SiteGuru — this is a great system for a busy consultant with several clients. I also use their Google Algorithm feature to pinpoint whether a recent update has impacted sites. Not only is it good at tracking errors, it also helps with evaluating content. Review collected by and hosted on G2.com.

Absolutely nothing! There is nothing I didn't like! Review collected by and hosted on G2.com.

It prevents me from forgetting points, because writing an optimized blog post requires several parameters not to be overlooked. If it were just a matter of writing, it would be simple haha. The fact that it's step by step allows you not to get scattered, not to skip important keywords, to evaluate yourself, and above all, it has allowed me to save time. Normally, I take an average of 3 hours to write a complete article. Here, I took about 2 hours. I had the associated research in the same place, the most frequently asked questions, I didn't have 50 tabs open. Review collected by and hosted on G2.com.

The jump from Free to Paid is a bit steep for a newbie. Review collected by and hosted on G2.com.

Exploring backlinks and tracking the results of my backlink efforts. Review collected by and hosted on G2.com.

Support. They hacked our site after we provided WP and FTP access. We found an issue affecting thousands of sites, WP Engine, and NGINX but they are trying to cover up. Their band of rogue support staff is dangerous—be warned. Review collected by and hosted on G2.com.

It was providing a free SEO plugin that used less server resources than Yoast BUT once you get into a paid plan, all bets are off. Review collected by and hosted on G2.com.

While SEObase is a strong contender in the SEO tool market, there are a couple of areas where it may fall short, particularly for users with more complex needs or integrated workflows.

1. Limited Integrations

SEObase’s integration options with third-party platforms are fairly restricted. For businesses or marketers who rely on seamless workflows across tools, this can add extra manual steps or limit efficiency. If you’re managing a broader digital marketing ecosystem, this could become a bottleneck.

2. Feature Set Compared to Competitors

While SEObase offers excellent value for money, it doesn’t quite match the advanced capabilities of heavyweight tools like SEMrush or Ahrefs. Users who need deeper insights or niche features for highly competitive industries might find themselves looking for supplemental solutions to fill the gaps. Review collected by and hosted on G2.com.

For me, SEObase has become my go-to SEO tool. As a solopreneur, I’m constantly navigating the challenges of balancing a limited budget with the need for effective tools. SEObase checks all the boxes by providing the features I need without breaking the bank.

Its intuitive interface and actionable insights save me time—a crucial factor when juggling multiple responsibilities. Whether it’s uncovering keyword opportunities, tracking rankings, or refining my content strategy, SEObase delivers everything I need to improve search visibility and maintain competitiveness.

In short, SEObase empowers me to make the most of my limited time and resources, all while driving measurable results in my SEO efforts. Review collected by and hosted on G2.com.

Not enough data for LongWhile the tool is fantastic, my main frustration lies with the data aggregation. It often groups a huge number of valuable, long-tail keywords into a "(not provided)" or "other" category, which makes it difficult to analyze the performance of more specific, high-intent search terms. I wish there were less data sampling and more robust reporting tools to drill down into the full query set without hitting a 1,000-row limit in the interface. Review collected by and hosted on G2.com.

Google Search Console is fundamental to our digital marketing because it solves several key business problems:

Lack of Performance Insight: It shows us exactly how our content performs in search results, including clicks, impressions, and keyword rankings. This allows us to prove the ROI of our content efforts.

Technical Blind Spots: It diagnoses technical issues, like crawling errors or poor mobile usability, that we wouldn't otherwise see. This helps us maintain a technically sound website that Google trusts.

Content Strategy Uncertainty: By revealing the queries that lead to our site, it provides an endless source of ideas for relevant new content that will attract our target audience. Review collected by and hosted on G2.com.

RankIQ has no downside whatsoever. They are an excellent company! Review collected by and hosted on G2.com.

Our site needed traffic and we wanted to improve our content. RankIQ helps us write more targeted content that can reach more people faster. RankIQ shows us what people are looking for and, with a low domain authority, we needed to find a niche that didn't have as much competition. RankIQ's filters help us search for the best topics to write so that we show up on the first page on Google. Our traffic is building and we owe it all to RankIQ and their amazing SEO tools. Review collected by and hosted on G2.com.

Sometimes the returned results aren't totally helpful, but that is also the search results' fault. Review collected by and hosted on G2.com.

I used SerpApi for data scraping and data checking automation in a project. Review collected by and hosted on G2.com.

There is nothing I dislike. I'm totally happy and satisfied with AccuRanker. Review collected by and hosted on G2.com.

AccuRanker helps me with rank tracking and keyword research. I prefer using this over Google Keyword Planner. Review collected by and hosted on G2.com.

Topic has been immensely helpful in article research and outline creation. It will be great to see them add functionality for readability and SEO that some other services offer. Review collected by and hosted on G2.com.

We were looking for a tool to help us create high-quality educational content when we were recommended Topic by a fellow YC company. After using the tool for a month, I've found that the tool lives up to its promise: Taking the guesswork out of creating content outlines. Review collected by and hosted on G2.com.

I'm a little concerned about what other reviewers are saying, that the changes may not be effective in the long term, but as long as it is working for now, I'm already trilled, and enchanted by what's next. Review collected by and hosted on G2.com.

Automated SEO with AI... It saved me hours ! Review collected by and hosted on G2.com.

There’s nothing I really dislike about JO Review collected by and hosted on G2.com.

JO directly impacts the quality of SEO optimization, primarily the technical aspect, and also allows you to quickly track technical errors. Review collected by and hosted on G2.com.

Actually nothing - the price MIGHT be initially off-putting for beginners or small projects, but hey, when you consider the time savings and deeper insights... then it's affordable ;) Review collected by and hosted on G2.com.

Here is my list:

1. Live data instead of estimates: Thanks to the GSC data, I know how REAL clicks and rankings develop, without any projections (no estimated clicks/impressions, etc.).

2. Annotations: I can log my SEO changes to content or technology and later check what they have achieved.

3. Automated reports: Daily or weekly email updates that show at a glance what has changed (results are visible directly in the email, meaning my clients and I don't have to log into the tool!).

4. Long-term trends: Beyond the usual 16 months with Google - the data remains permanently in the tool! Extremely important for observing long-term SEO developments and progress, e.g., to compare 2 complete years and longer.

5. User-friendly: It is less complex, simpler than Ahrefs or Semrush, but focused on tracking, reporting, and quick insights. You can dive as deep as you want into the SEO data. I use other tools for keyword research, but SEOcrawl is the perfect complement here.

6. GDPR compliance: A must, especially for European projects.

That's why I have become a fan and want to support this great SEO project and team! Review collected by and hosted on G2.com.

I used my 3rd party AI product to figure out how to accomplish a couple tasks in Mangool KWFinder. So I overcame any questions I had quickly. But ... it might be good to have some type of helper built into the UI so that users could get all their answers in one screen. And I'm not referring to a FAQ page. I got specific answers to my questions from my AI in seconds, which is the new standard. FAQ is going the way of the dinosaur. lol. Review collected by and hosted on G2.com.

Mangools KWFinder allows me to learn what keywords are being searched by consumers within my niche so that I can tailor my web content to their interests. Review collected by and hosted on G2.com.