Optimizely Web Experimentation Pros and Cons

Optimizely Web Experimentation Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the ease of use of Optimizely Web Experimentation, finding its interface intuitive and metrics simple to manage. (173 mentions)

Users commend the intuitive user interface of Optimizely Web Experimentation, appreciating its simplicity and ease of setup. (73 mentions)

Users love the easy setup of Optimizely Web Experimentation, allowing quick creation and management of experiments. (65 mentions)

Users value the intuitive interface of Optimizely, making it easy to learn and teach experimentation concepts. (43 mentions)

Users appreciate the responsive customer support of Optimizely Web Experimentation, enhancing their overall experience and issue resolution. (41 mentions)

Users find the steep learning curve of Optimizely Web Experimentation frustrating, especially for those new to such systems. (54 mentions)

Users find the high cost of Optimizely Web Experimentation a barrier, especially for smaller businesses. (26 mentions)

Users face occasional bugs and stability issues with Optimizely, impacting their overall testing and experience. (23 mentions)

Users experience slow performance with Optimizely Web Experimentation, affecting their efficiency due to client-side testing issues. (18 mentions)

Users experience poor support from Optimizely, especially in setup, leading to costly implementation mistakes and troubleshooting. (17 mentions)

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Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

8/18/2021

"Easy to setup"

3/5

What do you like best about Optimizely Web Experimentation?

It is really easy to set up the experiments. The API gives additional flexibility to integrate it with our systems. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

The API does not give informative error messages to figure out when something goes wrong. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

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Hi,

Thanks for leaving us a review! Your insights mean a lot to us, and it would be great if you could share them with your Customer Success Manager or reach out to us at reviews@optimizely.com. We're also always available for any support you may need.

Verified User in Education Management

Small-Business (50 or fewer emp.)

8/14/2021

"Good for overall A/B tests"

4.5/5

What do you like best about Optimizely Web Experimentation?

Easy to read results, great UI and functions well in terms of duplicating experiments. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

Size of the tag is pretty clunky meaning page performance might not be as ideal as it could be. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

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Hello,

Thanks for taking the time to leave us a review, we appreciate it! Your Customer Success Manager would love to hear more insights from you on how we could improve your user experience. They are also always available for support or you can contact us at reviews@optimizely.com with any needs you may have.

Verified User in Food & Beverages

Small-Business (50 or fewer emp.)

8/17/2021

"Awasome A/B testing tool"

3.5/5

What do you like best about Optimizely Web Experimentation?

- Targeting & Personalization

- Advanced experiment types Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

There is harly anly thing to dislike aboutOptimizely Web Experimentation. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

edit

Hi There,

Thanks for leaving us a review. It's great to hear that you're enjoying our platform. Please feel free to reach out to your Customer Success Manager is you ever need any support or if you'd like to share your insights surrounding your user experience. You can also leave us a message at reviews@optimizely.com and we'll get back to you as soon as possible.

Verified User in Computer Software

Mid-Market (51-1000 emp.)

8/10/2021

"Easy to use"

4/5

What do you like best about Optimizely Web Experimentation?

The documentation was clear and the UI was easy to toggle the experiments Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

Would like some of the UI to be more focused on the feature flag perspective Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

edit

Hey!

Thanks for leaving us a review, we love to hear from customers. If you ever have any more feedback or questions surrounding your user experience, please don't hesitate to reach out to your customer success manager or shoot us a message at reviews@optimizely.com.

Verified User in Computer Software

Enterprise (> 1000 emp.)

8/14/2021

"Great easy tool"

4/5

What do you like best about Optimizely Web Experimentation?

The UI and ease of use. Also great to have everything centralized. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

You can only test on the page level and segment traffic at that point. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

edit

Hi,

Thanks for leaving us a review, we highly value your feedback. If you ever have any insights on how we could improve your user experience or inquiries, please discuss them with your Customer Success Manager or message us at reviews@optimizely.com. We're here to help!

Verified User in Retail

Mid-Market (51-1000 emp.)

8/17/2021

"Okay"

3/5

What do you like best about Optimizely Web Experimentation?

Powerful tool with many funtionalities and Services. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

Bad UX. Menu structure doesn't make sense. Clicking on Experiments doesn't show results. Not responsive.. many many UX issues Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

edit

Hey There,

Thanks for taking the time to leave us a review. We're sorry to hear about your experience. Our team strives to continuously evolve our platform for the best user experience. It would be great if you could share your detailed insights with your Customer Success Manager or message us at reviews@optimizely.com. We're also always available for any support you may need.

Verified User in Retail

Mid-Market (51-1000 emp.)

8/10/2021

"good for quick tests"

2/5

What do you like best about Optimizely Web Experimentation?

being able to do quick visual tests like changing a title Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

not being able to integrate tightly into the business Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

edit

Hi There,

We are sorry to hear about your experience with Web Experimentation. It would be great if you could reach out to your customer success manager or message us at reviews@optimizely.com so we can help you get the most out of our products.

Thank you!

Verified User in Computer Software

Enterprise (> 1000 emp.)

8/10/2021

"Organized and easy to read UI for experiment results"

4.5/5

What do you like best about Optimizely Web Experimentation?

Interface is easy to navigate for new users Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

The texts may be too packed together, a bit hard to read Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

edit

Hi There,

Thanks for leaving us a review! We appreciate your feedback. If you ever have any questions or insights, your customer success manager would love to hear from you, or you can message us at reviews@optimizely.com and we'll connect you with the right people.

Verified User in Financial Services

Enterprise (> 1000 emp.)

8/10/2021

"Review"

5/5

What do you like best about Optimizely Web Experimentation?

Knowledge Base, e-learning Academy and Developer Docs Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

Can't think of anything as we've been them forever. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

edit

Hi!

Thanks so much for leaving us a review. We really appreciate your customer loyalty! Never hesitate to reach out to your Customer Success Manager with any inquiries or insights on how we can make your user experience better. You can also reach us at reviews@optimizely.com and we'll connect you with the right people.

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

8/10/2021

"Zein review"

4/5

What do you like best about Optimizely Web Experimentation?

I like UI layout, color scheme and the friendliness for finding things quickly. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Web Experimentation?

When viewing on mobile web browser the experience can be abit improved Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Web Experimentation

edit

Hi There,

We're happy to hear that you're enjoying Web Experimentation. If you ever have any feedback or questions, it would be great if you could reach out to your customer success manager or message us at reviews@optimizely.com.

Thanks!